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Level 1 means Te Mania’s annual sale goes ahead as planned


Moving New Zealand to alert level 1 on Monday was music to the ears of North Canterbury’s premier seedstock beef producer, Te Mania Angus.

The industry is in the midst of its annual run of close to 80 beef bull sales throughout the country. And, the chance for the industry to mix business with pleasure had been compromised to that point, with early sales relying on online selling.

Everyone slated to sell after June 8 held their collective breath while Prime Minister Jacinda Ardern made the call. Liberation from lockdown means preparations for Te Mania’s 2020 bull sale is back to full throttle, and the family is expecting to host upwards of 400 buyers and visitors to their on-farm auction on June 17.


The nuts and bolts

The Wilding family – based at Parnassus – farm a 1300 hectare slice of paradise that lies about 32km south of the Kaikoura Peninsula on the Conway Flat.

This is one of the jewels in North Canterbury’s crown. It is home to arguably the highest profile beef bull sale in New Zealand. It is also – importantly – the sale everyone wants to attend, because the Wilding family are renowned for seamlessly blending business with pleasure.

Pointy end achievements

But, when it comes down to the pointy end of the business, Te Mania is in the thick of it. Last year it was the top grossing bull sale in the South Island, tabling more than $1.4million at the fall of the final hammer. The top price was $56,000, in an offering of 132 bulls which averaged $10,996.

Within Te Mania’s total was its annual nod to charity. The proceeds from one bull – $20,000 – was donated to the Will to Live charity.

Te Mania’s Stud Master Will Wilding said the drought had heavily impacted on the Hawke’s Bay region, which included a number of their regular buyers. He predicted that the loss of some of those buyers, coupled with Te Mania’s bigger offering of 160-head this year, could face a 10-20% downward impact on this year’s sale.

“It means our biggest concern will be clearance,” Will said. “The averages on sales so far have been pretty steady. It’s the clearances that have been hit the most from what we’re seeing.”

He said Te Mania’s bulls were shaping up, in terms of form.

“I’m happy with them. The end of summer was hard, and the bulls were still in big groups of around 100-head until the end of March,” he said. “There’s probably not many other people do that. But we like to make our bulls compete.”

Patriarch Tim Wilding adding, “It does sort out the ‘men from the boys’.”

The family pride themselves on turning out commercially run cattle with the numbers, genetics and management to go on and perform.

Will said they were realistic about this year’s average.  

“We’ve worked hard to keep the quality in our offering, while simultaneously lifting the numbers we’re selling this year, and so we are prepared for the average to be down a bit. It’s not all bad, because our buyers can have confidence that prices will be achievable,” Will said.

The family will once again donate the sale of one bull to charity. This year it will be the St John Ambulance Service and the local community school.

For the list of sales throughout the country, please click: https://www.pggwrightson.co.nz/Livestock/Livestock-Management/Breeding-and-Genetics/Bull-Sales?utm_medium=Web&utm_source=Google&utm_campaign=Bull%20Sales%202020&utm_content=Search%20Ad&gclid=Cj0KCQjww_f2BRC-ARIsAP3zarFcrImQzEl-ONEYDyPXHxfxHlrL-1muJwTW707CXght2URuUudVUmcaAl4PEALw_wcB

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